Advertising communication
We’ll talk about advertising communication from the universal communication model outlook: targeted audience, channel, code, message and its delivery…
We’ll talk about strategic advertising planning, because everything in the business, that cost us money, doesn’t make any sense without dimensions «cost/quality/time».
We’ll talk about advertising tactics and procedures, because one inappropriate tool may diffuse any element of communication.
We’ll talk about creative advertising tools because ideal message has to sell non-tediously and affect buyers’ choice.
And finally we’ll talk about everything in conjunction to marketing, because without direct correlation of marketing and advertising communication tools all abovementioned doesn’t make any sense.
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